Focus Groups & Qualitative Methods
We recruit for focus group discussions, IDIs, ethnographies, hall tests, online communities and much more.
enquiries@rootsresearch.co.uk50 Grand Parade, Brighton and Hove, Brighton BN2 9QA, United Kingdom
UK wide market research fieldwork agency
We're the qualitative recruitment experts the agencies come to first.
One size doesn't fit all. We adapt our approach to best meet your brief, recruiting for a wide range of research methodologies.
We recruit for focus group discussions, IDIs, ethnographies, hall tests, online communities and much more.
Using a central location simplifies logistics, speeds up the process and reduces costs for sniff, taste or touch testing.
We manage the IHUT process from recruitment to product delivery and the follow-up study, including Adverse Effects reporting where needed.
Our specialised B2B panel of business owners and qualified professionals provides business development insights.
We've got a wide range of experience recruiting medical professionals and people with specific conditions, conducting projects with care and sensitivity.
We take the time to understand your objectives, flagging any issues along the way.
We use our 650,000+ database and other tools to find high-quality respondents fitting your target demographic.
We build suitable sample pools, apply robust screening and a three-step confirmation process so respondents show up and stay engaged.
We'd love to hear from you and find out how we can help your business.